InituBot is in Beta. Try the Pro experience for 14 days. Start free trial
Choose your plan after the trial.
Start with 14 days free on the Pro experience. Then choose Starter, Growth, or Pro.
Try first
Pro experience for 14 days
14d
free trial
Pro
initial experience
3
paid plans
Starter, Growth, and Pro.
Start with 14 days free on the Pro experience. Then choose Starter, Growth, or Pro.
Unlimited automated bot replies. Plan usage is measured by messages, active contacts, and advanced features.
Starter
R$ 147/mo
3,000 messages/month · 300 active contacts/month
For validation with essential governance.
- Unlimited automated replies
- R$ 0.05 per overage message
- Basic Knowledge base: up to 10 documents
- 3 tests before publishing/month
- No Copilot
- No System connections
- No advanced executive report
Growth
R$ 397/mo
15,000 messages/month · 1,500 active contacts/month
Recommended for growing operations.
- Unlimited automated replies
- R$ 0.035 per overage message
- Knowledge base: up to 50 documents
- Copilot: 1,500 uses/month
- AI suggestions: 10/month
- 20 tests before publishing/month
- Up to 10 System connections
- Executive report: 30 days
Pro
R$ 1,997/mo
60,000 messages/month · 5,000 active contacts/month
For more volume, governance, and reports.
- Unlimited automated replies
- R$ 0.025 per overage message
- Knowledge base: up to 200 included documents, expandable on demand
- Copilot with fair use
- AI suggestions: 50/month
- Tests before publishing under fair use
- System connections under fair use
- Executive report: 90 days + PDF
How usage is measured
Clear pricing prevents surprises after the trial.
Processed message
Messages sent or received in conversations processed by the platform. Internal tests, test before publishing, technical logs, and system/admin messages do not count.
Active contact
A unique person who interacted with your company during the month. If they talk several times, it counts once.
After the trial
Choose Starter, Growth, or Pro. If you do not purchase, access becomes limited after the safety period.
Changing plan
Adjust the plan as volume, advanced features, and operational maturity evolve.
Common pricing questions
Is there a free plan?
Not as a commercial plan. Every new user starts with 14 days free on the Pro experience.
Does the bot have a reply limit?
No. Automated replies are unlimited.
Does pricing include WhatsApp API?
Not necessarily. Channel costs, messaging fees, and WhatsApp Business API fees may be charged separately.
Can I change plans?
Yes. The plan should follow volume, active contacts, and advanced features used.
Try before choosing the plan.
Start with the Pro experience and decide based on real conversations.
Explore to learn more
Explore InituBot’s strategic pages or move straight to the free trial.